STL Fashion Alliance is a 501(c)(3) non-profit organization dedicated to fashion professionals and students in the greater St. Louis area.
STLFA membership is FREE.
Our Three Pillars of Programming
Connection - STLFA provides community connection through events (First Fashion Tuesdays) and through space at West County Mall "Fashion West". We host a fashion directory and community calendar which are free services.
Education - STLFA provides continuing educational opportunities to our professionals in collaboration with area organizations, public education through fun events designed for our fashion enthusiasts, and occupation and pathway awareness through our high school program (2024). For more information about our high school program click here.
Grants - (2025) STLFA will provide small grants to both fashion professionals and educators to support and further business and educational based clubs/programming.
STLFA membership is FREE.
Our Three Pillars of Programming
Connection - STLFA provides community connection through events (First Fashion Tuesdays) and through space at West County Mall "Fashion West". We host a fashion directory and community calendar which are free services.
Education - STLFA provides continuing educational opportunities to our professionals in collaboration with area organizations, public education through fun events designed for our fashion enthusiasts, and occupation and pathway awareness through our high school program (2024). For more information about our high school program click here.
Grants - (2025) STLFA will provide small grants to both fashion professionals and educators to support and further business and educational based clubs/programming.
Our mission is to provide access and resources to St. Louis fashion professionals and students with the goal of recreating our dominance in the fashion industry as a global force through connection, education and grants.
Meet the Team!
Audra, Co-Founder and Executive Director
Audra Harrold brings designer, manufacturing, and nonprofit expertise to STL Fashion Alliance including first-hand entrepreneurial experience from her equestrian sport brand. Audra weathered the idiosyncrasies, mechanics, successes, and failures of navigating an apparel line from ideation to consumer. Her involvement with small batch manufacturing provided a full circle understanding of the process from product development through production.
Her participation within the St. Louis fashion community, combined with her previous non-profit experience working with the American Cancer Society in community programing, development, and media relations, and the Saint Louis Fashion Fund as program director round out her skillset. She is passionate about St. Louis fashion and is committed to propelling business forward and upward through connection, education, and creatively orchestrated events that are an exceptional fun time for all.
Random facts about Audra: She has two boys, one in college and one in high school. She has two smooshie faced rescue dogs Lollipop (boxer) and Roxann (Olde English Bulldogge). She is not a fan of olives or mushrooms and she loves to escape the real world with a good fiction book.
A Favorite quote: “Sometimes you have to rethink the things you thought you thought through” – Winnie the Pooh
Audra Harrold brings designer, manufacturing, and nonprofit expertise to STL Fashion Alliance including first-hand entrepreneurial experience from her equestrian sport brand. Audra weathered the idiosyncrasies, mechanics, successes, and failures of navigating an apparel line from ideation to consumer. Her involvement with small batch manufacturing provided a full circle understanding of the process from product development through production.
Her participation within the St. Louis fashion community, combined with her previous non-profit experience working with the American Cancer Society in community programing, development, and media relations, and the Saint Louis Fashion Fund as program director round out her skillset. She is passionate about St. Louis fashion and is committed to propelling business forward and upward through connection, education, and creatively orchestrated events that are an exceptional fun time for all.
Random facts about Audra: She has two boys, one in college and one in high school. She has two smooshie faced rescue dogs Lollipop (boxer) and Roxann (Olde English Bulldogge). She is not a fan of olives or mushrooms and she loves to escape the real world with a good fiction book.
A Favorite quote: “Sometimes you have to rethink the things you thought you thought through” – Winnie the Pooh
Kristin, Co-Founder
Kristin Phommaly graduated with a BFA in Fashion Design from Lindenwood University in 2011 and has since designed for brands in St. Louis and New York, launched her own label, and grown what has become St. Louis’ biggest independent fashion show. Through all her endeavors, including co-owning a vintage shop off Cherokee and starting a non-profit offering free sewing classes to children, Kristin is moved by the talent she sees in her hometown and dedicated to support and uplift the creatives within the local communities.
In an effort to bridge the gap between the local communities, Kristin and a fantastic group of interns started STL Fashion Alliance’s platform with a comprehensive directory, events calendar, and publication. After searching for the perfect partnership, Kristin is now thrilled to see what the future holds for STL Fashion Alliance at the helm of Audra Harrold.
Random facts about Kristin: She’s a yoga teacher, hates waiting in lines, loves Indian food, and most importantly, is a mom to two of the sweetest boys in the world.
A Favorite quote: “Do one thing every day that scares you.” – Eleanor Roosevelt
Kristin Phommaly graduated with a BFA in Fashion Design from Lindenwood University in 2011 and has since designed for brands in St. Louis and New York, launched her own label, and grown what has become St. Louis’ biggest independent fashion show. Through all her endeavors, including co-owning a vintage shop off Cherokee and starting a non-profit offering free sewing classes to children, Kristin is moved by the talent she sees in her hometown and dedicated to support and uplift the creatives within the local communities.
In an effort to bridge the gap between the local communities, Kristin and a fantastic group of interns started STL Fashion Alliance’s platform with a comprehensive directory, events calendar, and publication. After searching for the perfect partnership, Kristin is now thrilled to see what the future holds for STL Fashion Alliance at the helm of Audra Harrold.
Random facts about Kristin: She’s a yoga teacher, hates waiting in lines, loves Indian food, and most importantly, is a mom to two of the sweetest boys in the world.
A Favorite quote: “Do one thing every day that scares you.” – Eleanor Roosevelt
Our Board of Directors
Board President:
Dianne Isbell
Dianne Isbell
Secretary:
Lori Krug
Lori Krug
Treasurer:
John Gieseke
John Gieseke
Paulie Gibson
Brock Seals
David Weaver